blue chair

OUR PHILOSOPHY

We know how the current economic changes affect clients. We’ve been there too and we’ve helped clients though some pretty tough times in the last 25 years.  It’s stressful at best, but we work hard to think of new and creative ways to get the most ROI for our clients.  No matter how small media budgets may shrink or how resourceful we need to be in coming up with new creative, we welcome the challenge!  We know that if we’re successful in helping clients weather this climate, we will have forged a lasting relationship.  This is our ultimate goal, not how much profit we make on accounts year to year. We hope to work with our clients for many years to come.

We believe that we work for our client’s success.  We don’t work to create beautiful ads, award winning spots or brochures that look good in our portfolio.  We create strategic plans that produce results for our clients.  We’re not in this for ourselves, we want our clients to be successful and exceed their expectations with their marketing dollars.  We strictly uphold the goals established at the beginning of the campaign and never stop measuring ourselves against meeting those goals.

 

 

 

 

We have very strict, ethical principles when dealing with the media.  As you know, there are many firms out there who are wined and dined by the media and in return, recommend those media to their clients regardless of the research and/or rates. We accept no incentives or trips; we don’t even accept lunches or holiday gifts.  Other agencies have been known to recommend media based on trips offered by the media and in the end, take the trip themselves instead of passing along that trip to the client who earned it! 

Our philosophy is based on the fact that we are agents of our clients. We are paid to be an extension of the client in every way and we only act in the best interest of our clients. Over the past 20 years we’ve earned a squeaky clean reputation in the industry and we like keeping it that way!

 

Blue Chair Advertising (703) 556-3990 Washington, DC Metro Area