TRAX
PAGES Trax
Pages is a start up company that wanted
to introduce their commuter yellow pages
to the Metro riders of DC with a BANG! They
wanted something humorous with a modern
look. This campaign was chosen from the
three ideas we presented because of its
versatility. We'll change out the photographs
at the top for all the different "errands"
you can conveniently run within walking
distance from all the stops on the Metro
line. This creative look will be used for
transit advertising, sales materials and
a direct mail campaign.
